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ANALYSIS
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December 23, 2005
JOURNALISTS AND media outlets in Germany look set for a bad time ahead - and the UK industry may not be far behind.
According to Lucia Cockroft, writing in The Guardian's Office Hours supplement, an IT company in Germany has changed its contracts of employment to stop staff moaning and whingeing.
A top executive is quoted as saying they brought in a 'two moans and you're out' rule because morose individuals were undermining morale and productivity.
The 'Doctrine of Smoke and Fire' suggests that executives usually provide their employees with more than enough reasons to complain, usually without even trying. Similarly, organisations are rare where individuals can succeed in spite of, not because of, their managements. So, apart from anything else, blame for both moaning and its consequences is probably entirely, and unfairly, misplaced. (What's new there, then?)
What makes this worse for the media is, that - if the UK is a true indicator of the professional temperament - journalists must be close to the top when it comes to moaning and groaning.
Let someone spend 10 year battling for a prestigious, apparently glamorous job with a leading broadcasting organisation, mentioning no names of course, and within days they're whining abilities will have soared. It's almost as if more time is set aside during inductions for complaining than about learning where to find the ladies, gents and fire exits.
Personnel standards
That concern aside, perhaps more worrying still is the impact such contracts could have in anywhere where deadlines are short; if an employee is shown the door after just two moans, then it wouldn't be unrealistic to expect the first evictions within seconds, not minutes, of the start of the first early-morning shift.
Is there a journalist in the world who isn't grumpy at 5am? Who moans about the time it takes for a computer to boot? A kettle to boil? The studio heating? The dairy list left by the previous shift?
Every radio and television station would be off the air before the first news bulletin could be produced and no evening papers would ever hit the streets.
What is even more depressing is the thought that some, newspaper managements especially, could do this deliberately, using the approach as an excuse to close titles they no longer considered sufficiently commercial.
Now, what happens if we start to moan about that, I wonder?
Office Hours, The Guardian, December 19, 2005
TELEVISION has, it seems, become the most important aspect of sports business in the UK that there is.
Confirmation came from the seven topics listed as 'Things to Come' in a feature about the Business of Sport in The Guardian - as five of them involved TV.
They included the auction of Premier League rights, Sky taking over Test cricket, horseracing on Channel 4, Sky's introduction of HD (high-definition) television during the (football) World Cup and the announcement of the winner(s) of the Premier League deal.
The others involved seeking sponsorship for the Twenty-Twelve London Olympics - not necessarily a good move for an organisation wanting acclaim north of London - and the race to see whether Wembley will be ready for the FA Cup Final in May.
For most of the UK, both the Olympics and FA Cup Finals will be television events anyway, as the country's infrastructure has become so appalling and the cost of London hotel rooms so extortionate that even if you can afford to get to east or north London, you won't have enough left for anywhere to stay.
What's more likely is that money will continue moving towards the richest in any sport, while the grassroots are left without any fiscal manure.
So, the chances of home-grown talent entertaining UK viewers in 2012 decrease, leaving the question of whether the sporting golden goose will still be laying enough to keep the media conglomerates and their institutional shareholders happy in six years' time.
While that's a race that could be as tight as the timescale to have the new Wembley ready for May, it's probably not worth a bet.
The Guardian, December 22, 2005
WRITING headlines really is an art, just as writing captions can be in television.
Sometimes the outcome truly is naive, but I'm old enough and cynical enough to know that doesn't happen often. When wry headlines or captions appear, I'd far rather bet on conspiracy than cock-up.
So, one double-deck head in The Guardian this week brought joy from both its structure and from wondering whether the wording was deliberate.
The adjectival clause makes sense when presented in a single string of words: 'Website urges cosmetic surgery patients to seek counselling'.
Unfortunately - or perhaps deliberately - the words were broken across two lines.
The first read: 'Website urges cosmetic surgery'. All that was really missing was the semi-colon and the thought that patients were seeking counselling as a result would have been so much more fun.
The Guardian, December 22, 2005
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Adam Christie is editor of As Perceived. The views expressed here are personal.
E-mail media_week@asperceived.com with any comments, please.
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